Abstract
This study investigates the relationship between socio-economic characteristics of agribusiness enterprises and the adoption of sustainable agricultural practices in Oluyole Local Government Area, Oyo State, Nigeria. Amidst growing concerns about environmental degradation and the need for sustainable food systems, agribusinesses are increasingly recognised as critical actors in the transition toward environmentally responsible agriculture. The study profiled the socio-economic status of 120 agribusiness operators and assessed the level of sustainability adoption, perceived business benefits, and challenges encountered. Results revealed a generally high adoption of sustainable practices, particularly in staff training, use of environmentally friendly inputs, and energy-efficient technologies. Business benefits such as improved return on investment, brand reputation, and market access were widely acknowledged among respondents. However, adoption barriers, including lack of expertise, high implementation costs, and limited government support, were also identified. Statistical analysis using Pearson Product-Moment Correlation showed significant positive relationships between sustainability indicators and factors such as years of experience, enterprise size, and profit levels. These findings call attention to the importance of socio-economic context in shaping sustainable behaviour within agribusinesses. The study concludes that targeted interventions in capacity building, financial support, and policy incentives can significantly enhance the integration of sustainability in agribusiness enterprises. The implications provide actionable insights for policymakers, development practitioners, and stakeholders working to foster inclusive and sustainable agricultural development in Nigeria.
Keywords: sustainable agriculture, agribusiness enterprises, environmental practices, adoption barriers